Planning to establish a business event management with entertaining hosts, marketing
strategist and network specialist, you should familiarize everyone in your team about the
different types of most requested corporate party.
Understanding the different types of most requested corporate events enables you to
thoroughly plan, strategize and implement the exact requirements for the client’s needs
such as the following:
• Number of expected guests
• Interior design
• Marketing Promotion
• Catering service
• Proper Souvenirs for the attendees and special speakers
The different types of the corporate party are as follows:
1. Team Building
This is once a year event, which boosts the relationship of all employees as well as the
executive team and employer. Usually, this is conducted in an outdoor venue for interactive
games and camping which require an overnight stay. While at other times, team building is
conducted in an exclusive venue and that will only run for hours.
2. Product Launch
This is usually common for companies who are into business to consumer or also known as
B2C like Razer, TWG, Osim and Akira in Singapore. This type of corporate party needs to be
energetic, enticing and engaging, since there are multiple media companies that will attend and to get a scope of the event. Companies conduct product launch to introduce the newest
items they have and soon be available in the market.
3. Trade Shows
In consumers’ end, attending trade shows is finding perfect providers of products and
services needed at both home and office. While trade shows are one of the biggest
a corporate party where hundreds of vendors [are highlighting] highlight products and
services on their designated booths.
The trade show is also one of the corporate events where promotion, advertising and
opportunities for speakers are held in larger venues that last for two to three days. The
duration of this event depends on the company’s budget.